AfriTribe is an emerging, Maryland-based clothing label with a dope concept, streetwear meets African culture and tradition. The brand was started by Nigerian-born designer Ayo Omolewa who founded the brand with the intent of bridging the gap between Africa and the Diaspora. Each of their pieces comes with a larger message that the label hopes will show the continent in a “different light.”
Their latest project is a two-part collection entitled The New Diaspora, which Omolewa says was inspired by “a certain lack of options of showing ownership of being African by those living in the Diaspora, ‘forgetting where you came from’ in a sense,” he told us over email. “I wanted to make products that gives the option to portray where we came from, but making it modern and giving it a streetwear look. There are more ways to portray African Culture than wax fabrics and animal print, and I wanted to show this side as well.”
Below are items from the latest collection.
Africa Bucket Hat
Chala Tee
Nzuri Crop Top
Part two of AfriTribe’s The New Diaspora collection is available as of May 5th. Keep up with the label on Twitter and Instagram.